Word of Mouth Marketing is getting bigger!
Word of Mouth marketing is not something new. It's what you do after you've been to a good restaurant and tell your friends about it. With Word of Mouth marketing, businesses can reach the right audience at the right time with the right message and your consumers will be talking about your product or service to their friends. There is no other media channel that has greater credibility than Word of Mouth Marketing, and it is the fastest growing media channel in the world!
Traditional advertisement is one-way communication
The key to successfully influence audience today and in the future is to create a dialogue with the consumer. Buzzador helps you to establish a two-way communication with your consumers or clients. Are you ready to hear what they think about your product?
Precision, - not spam!
Every day we receive between 1.000 to 3.000 commercial messages and we get increasingly better at avoiding them. However if the message is relevant to us, we listen. That is why Buzzador carefully select Buzzadors for your campaign. By doing so, we create an exciting meeting between the consumers and your product.
What other mediachannel gives 50 % purchase after a campaign?
A master thesis has helped us to measure the amount of people who buy the product after a Buzzador campaign and the results are amazing! For two recently launched products , more than 50 % of the Buzzadors had purchased the product after the campaign. And the people they had been buzzing with had also gone to the store to buy the product. Obviously the quality of the product plays a role, Buzzador doesn't make a product any better.
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Buzzador has offices in all the Nordic countries
If you wish to do campaigns in several countries, you decide for yourself if you want one contact person for all the countries or if you like to manage campaigns locally. If you wish to do campaigns outside of the Nordic countries, we can through our alliance companies BzzAgent in the US and TRND in Germany conduct campaigns in 12 countries in Europe and North America.
Advice for when you use Word of Mouth Marketing and Social Media
- Make quality products, it always impresses the consumers
- Don't lie or exaggerate about the product's quality or effects, sooner or later the consumer will know the reality.
- Remember that in 2010, consumers can do whatever they please with a brand on YouTube or discussion forums.
- Feeling is believing”. Letting your customers test, feel, taste etc. is crucial if you want the consumer to switch to your brand.
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