Campaign Types

Here is all the information about campaigns

Buzz

In Buzz Campaigns, you get to test products for free. In exchange, we want your honest opinion about the product / products, which in most cases means you need to:

– Share a post on social media
– Write a review about the product at buzzador.com
– Reply to a final report after the end of the campaign

Typical Buzz Campaigns can be products in food, home, beauty / health.

R&R (Ratings&Reviews)

In R&R campaigns, you get to test products for free. In exchange, we want your honest opinion about the product with focus on reviews. In an R&R campaign you need to:

– Write reviews about the product on the links you are provided with during the campaign period
– Reply to a final report after the end of the campaign

Typical R&R campaigns tend to be products in a slightly more expensive price range (than Buzz) and are often electronic products within home, beauty/health and hygiene.

Deals

In Deals campaigns you have the opportunity to take part in a special offer for a product or service. This means that you may be offered to buy a product at a reduced price or test a service during a free or discounted trial period. What is required of you in these campaigns is different from time to time. Most often, focus is on sharing posts on social media or writing reviews.
Typical Deals campaigns can be high value products (e.g. a TV) or subscription services for e.g. books, movies / TV shows or phone subscriptions.

MI (Micro Influencer)

Micro Influencer campaigns are targeted to those with larger social media accounts (especially Instagram and YouTube). In these campaigns you get one or more products (may be in different categories and price ranges). In exchange, you sign a digital contract where you promise to share X number of posts about the product/products with your honest opinion on social media. The focus for these campaigns is to create nice and creative content (pictures/videos) or signups for a service or generate sales to an external webshop.

MI+ (Micro Influencer+)

MI+ campaigns work the same as regular MI campaigns. The difference is that + campaigns target professional influencers that can invoice their reimbursement. To participate in these requires that you have possibility to invoice your reimbursement and that you have a company that has a registered organization number and f-tax or use a invoicing service. In these (exclusive) cases you will be reimbursed to participate in campaigns.